BUILD A BUSINESS AND A LIFE WHERE YOUR CREATIVITY, CLARITY AND CONFIDENCE ALL THRIVE TOGETHER.

Most creative founders don’t struggle because they lack talent. They struggle because they feel overwhelmed, unsure of their value, disconnected from their direction, or stuck between creativity and business decisions.

I know this feeling well. Even after starting my career at Google and helping countless entrepreneurs find their path, I’ve had moments where I didn’t know what my own next step should be. I struggled to honour both, my creative work and my business goals. Through my work with makers, artists, and small brands, and through my background in structure, strategy, and systems, I learned something essential:

"True growth starts with clarity. Not only clarity about business, but clarity about who you are, how you work best, and what really matters to you." 

Today, I help creative founders, makers, and small brands reconnect with themselves, build confidence, and make clear, human-first business decisions.
The result? They feel more in control, aligned, and energized. They grow their business without losing themselves. And they create work that truly reflects their values and strengths.

Its finally time you do the thing you've always wanted:

Why I Always Start with the Person

I help creative founders, makers, and small brands reconnect with themselves, gain confidence, and make clear, human-first business decisions.


Stuck and overwhelmed

You have ideas and talent , but everything feels scattered and unclear. You want space to slow down, reflect and reconnect.

We slow things down, create clarity together, and take one step at a time.


CHALLENGES YOU MIGHT BE FACING.  
DOES THIS FEEL FAMILIAR?

Unsure how to grow

You want to feel confident about your offers, pricing, and decisions. You're looking for guidance, structure and honest support over time. 

Frustrated with your brand

Your photos or website don’t reflect the quality and care of what you create. You want your story to be seen and felt, clearly and beautifully

“Avieta captures the perfect moment. She is the "go-to photographer" on Ibiza"

Avieta is a real professional. Whether you’re a model or just having your portraits done she uses her knowledge in photography to capture the perfect moment while also using her words to comfort and support your movements throughout the shooting. I felt very confident and beautiful while I was being guided on set with Avieta. Her genuine kindness and love for what she does is evident in her content she captures, I’m blown away with the pictures I have from her and would highly recommend her as your go-to photographer on this magic island!

Alison - Digital Creator, Model/Actress & Sport Consultant

Before Business, There Is a Person

My work starts by creating a calm, safe space where you can slow down and breathe.
A space where you don’t have to perform, prove, or “have it all together.”

Together, we look at who you are behind the work, your values, your strengths, your doubts, and your natural way of working. We gently separate your self-worth from your output, so you can reconnect with your confidence and self-trust. Only then do we look at your business, your brand, and your next steps.

Because clarity doesn’t come from pressure.
It comes from feeling seen, supported, and grounded in yourself.


HOW I WORK WITH YOU

Wherever you are right now, we start with you.

Explore the sessions I designed for you

Creative Clarity Session

A personal, structured session for those who feel stuck, overwhelmed, or unsure about their next steps in work and business.
We start with you, your personality, values, and natural way of working, and translate that into clear, realistic direction for your creative work, business, and life.

You’ll leave feeling lighter, more confident, and ready to move forward.

90–120 min | 1:1 | Online or in person

Investment: €300 | Special Rate: €250 (until March 2026)

View session details

Brand & Business Consulting

Ongoing, personal business consulting for those who want to grow with clarity, confidence, and intention, without losing themselves.
We work together to refine your positioning, offers, pricing, client communication, and decisions, while building trust in yourself and your direction.

You’ll feel more supported, organized, and confident in your next steps.


4–8 weeks (Intensive) | 3–6 months (Sustainable Grow)
1:1 | Online and/or in person

Investment: from €1400 (Intensive) | from €2,500 (Sustainable Grow)

View session details

Visual & Web Support

Creative visual and website support for those who want their work to be seen, felt, and understood, through thoughtful photography and a clear online presence.
Together, we create visuals and digital spaces that reflect your personality, values, and the quality of what you offer, without trends, pressure, or comparison.

You’ll feel proud and confident in how your brand looks and presents.

Photography & Website |  Online and in person

Investment: On request

View session details

Life & Business Retreats

Intimate, in-person experiences for creative founders who want to step out of daily routines, slow down, and reconnect with themselves, their work, These days and retreats combine clarity sessions, nature, nourishing food, meaningful conversations, shared meals, laughter, and creative reflection, in a calm, supportive, and joyful environment. There is space for deep talks, light moments, honest sharing,  and real connection, because growth happens best when we feel relaxed, seen, and safe.

A space to reset, and return with renewed energy and a fulfilled heart.



Private Sessions & Small Retreats | In person
launching soon - limited places

View the details

“This course changed my life. My whole damn life. I swear, it's that good!”

FROM LIESBETH

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“This course changed my life. My whole damn life. I swear, it's that good!”

FROM Andrea

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After the session, you’ll feel:

Lighter and clearer in your thinking

More confident in yourself and your work

Proud of what you’re building and the path you’re on

Inspired, happy, and joyful ready to move forward with trust

Less alone and more supported

Calm, grounded, and focused again

No Pressure. 
No Commitment. 
Just A Real Conversation.

Not sure yet? Let’s start with a short, informal call to see if this feels right.

Join me on my photographic & lifestyle journey as I capture the world's beauty through my lens. 

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E: info@avietaclaessens.com
T: =31 6 1516 7089